My client is a reputed and global Financial Services who wants to take the AI capability to new heights.
They creating this new role focusing on bringing the best in class AI products and change the way their customers feel about their industry.
The role's coverage:
Setting enterprise-wide new Analytical AI + Generative AI applications
Drive group wide data literacy and transformation to embed AI everywhere along customer, distribution and employee journey
To support Customer Central Strategy, deploy best in call CRM strategy and solution across different BUs
Other key responsibilities
Define new business model strategy, process and AI applications by using both generative AI and analytical AI
Drive Smart Monetization to increase new VNB, improve customer experience and achieve operational excellence.
Design, Develop and Deploy Best in Class AI Applications and Products
Drive Data Monetization execution by providing Subject Matter Expert recommendation and campaign design
Set up new business growth practice by using data partnership for effective customer acquisition and up sell and cross sell
Execution of data-driven targeted campaigns via multiple channels to achieve revenue targets.
Promote and drive use of AI models to identify micro segments, social networks, propensity to buy and Lapse prevention, etc.
Requirements
12+ years of experience in a major financial or consultant organization, with large-scale data partnership, data monetization, customer relationship management, data product, AI application or digital marketing experience.
At least 3 years in a management role, with board level change or transformation leadership experience.
At least 5 years data product, data partnership and data monetization implementation experience
